REALTORS® Land Institute Membership Benefits

New Members Save 25% on NLC18

*Offers automatically applied at time of purchase, no promo code needed. Free membership through 2017 only applicable when purchasing a full 2018 membership. All members with a join date of or after January 1, 2017 will automatically have 25% taken off their 2018 National Land Conference member rate upon registration–early bird rates end December 1, 2017.

As the essential professional membership organization created for and by land real estate experts, a REALTORS® Land Institute membership provides its members with valuable membership benefits, from referral opportunities to discounts and special services. Those members who hold the Accredited Land Consultant (ALC) Designation receive a premium level of benefits. Join today to gain access to all member benefits!

Membership benefits include:

  • Access to a national network of over 1,200 land professionals who share a commitment to the land profession.
  • Access to industry renowned education through RLI’s Land University (LANDU) Program:
    • Savings of $150 per course with exclusive member rates
    • Three free and member rates on additional webinars each year
  • A personal profile in the Find a Land Consultant online search tool / member directory to be found by clients and other agents.
  • The Annual National Land Conference: THE BEST STOP HERE!
  • Access to property marketing tools:
    • RLI’s The Land Connections listing site is free for members to post on and visible to the public
    • RLI’s e-Properties email platform allows members to directly email properties to other members
  • Exclusive offers from our RLI Partners through our Member Advantage Program (MAP).
  • Strong Chapter organizations that promote knowledge sharing and business development on a local level.
  • A hard copy and digital subscription to TERRA FIRMA, the official biannual print publication of RLI.
  • Eligibility to apply for and be recognized in the RLI APEX Awards Program, annually recognizing top performing agents across the country.
  • Legislative advocacy with a strong voice that is heard in D.C. and regular updates on the latest news impacting the land agents and landowners.

Our Membership Numbers


Institute Members


Accredited Land Consultants (ALCs)

The REALTORS® Land Institute offers different categories of membership to ensure that each of our member’s needs are met to the fullest. There are two main REALTORS® Land Institute membership categories: Accredited Members (those who have earned the Accredited Land Consultant Designation) and Non-Accredited Members (those who have not yet earned the Accredited Land Consultant Designation).

Those who choose a REALTORS® Land Institute membership are among the most educated, trusted and experienced land real estate professionals in the industry. Whether considering to become an elite Accredited Land Consultant (ALC) or just looking for ways to be one of the best in the industry, being a member of RLI offers a wide range of benefits that make the membership pay for itself. These benefits include a savings of up to $150 off each course, exclusive property marketing tools, special offers from our Institute Partners, and a support network of over 1,100 fellow members.

What Our Members Say

Bart Miller, ALC

“The knowledge gained through this program has allowed me to confidently support clients and agents as Managing Broker of Mason Morse Ranch Company.  I am honored to have earned the Accredited Land Consultant designation by the REALTORS® Land Institute. The ALC designation is a trusted symbol of experience and education as a land consultant to share with clients and peers.”

Bart Miller, ALCManaging BrokerMason Ranch Company
Benton Gibson, ALC

“As real estate appraiser, the ability to network with other ALCs is invaluable to our business at Appraisal South, Inc.  The information these contacts supply and the experience they have in determining what factors are pertinent to a property’s value is always typically superior to our other land information sources.  ALCs, due to their experience and training, understand land value.”

Benton Gibson, ALCManager/OwnerAppraisal South, Inc.
Wendy Johnson, ALC

“You know what I love about our RLI Family?  I received emails from members asking if I have taken my ALC exam and if I’ve started my portfolio yet.  They truly are great supporters.  I look forward to devoting many more years to this organization and selling land.”

Wendy Johnson, ALCLand Team SpecialistKeller Williams Farm and Ranch
Rick Taylor, ALC

“The knowledge and contacts gained during the pursuit of my ALC designation have already been of tremendous benefit.  If you’re serious about the land business, you should make attaining the ALC designation a first priority.”

Rick Taylor, ALCBrokerMossy Oak Properties Forest Investments, Inc.
Calvin Perryman, ALC

“As a young professional, this organization and designation have been a huge part of getting me to where I am today. I owe much of my success in my real estate career to the education, networking, and credibility I received through RLI while obtaining my ALC. Receiving my ALC Designation took my career as a land broker to another level.”

Calvin Perryman, ALCAssociate Broker & AppraiserGreat Southern Land Co.

REALTORS® Land Institute Membership Categories

Accredited Members

Accredited Land Consultants

Accredited Members are members who have satisfactorily completed all the requirements of RLI’s candidacy program and who have been awarded the right to use the Accredited Land Consultant (ALC) Designation by fulfilling all professional competence requirements as established by the Board of Directors. Accredited Members must hold a category of membership as a REALTOR® or REALTOR-ASSOCIATE® member of the National Association, or hold an Institute Affiliate membership in a member Board/Association. Accredited Members may vote and hold office and may retain their accreditation as long as their REALTORS® Land Institute membership is maintained. These members qualify for Accredited Member-level member benefits.

Annual Membership Dues: $445*

Non-Accredited Members

Institute Members

Institute Members are RLI members who have not yet achieved the ALC designation. They may vote and hold office only if they hold a category of membership as a REALTOR® or a REALTOR ASSOCIATE® member of NAR, or hold Institute Affiliate membership in a member Board/Association. Institute members retain their candidacy status and all coursework credit earned toward the ALC designation as long as their membership in the organization is maintained.  These members qualify for Institute Member-level member benefits and do not fall into any of the other Non-Accredited Member categories (below).

Annual Membership Dues: $445*
*First-time applicants are subject to an additional one-time application fee of $75.

McDow, Caleb RLI Member

+ Military Transition Program (MTP) Members

Military Transition Program (MTP) members are those members eligible for a one-year RLI program designed to assist transitioning service members into the land real estate industry. The program is available to veterans with a service end date in 2000 or later and are now looking to build or enhance a career in the land business. The program offers unparalleled networking and camaraderie among land professionals as well as the ability to learn from fellow members’ knowledge and years of experience to gain competence and confidence as a land professional.

MTP benefits include:

  • First full year of membership – FREE!*
  • Land 101: Fundamentals of Land Brokerage course through RLI National – FREE!
  • One additional LANDU elective course through RLI National – FREE!
  • Ability to apply for the John Eshenbaugh Military Scholarship to be used on LANDU Education
    • for more information and to apply, please send intent to email rli@realtors.org
  • Exclusive remote networking teleconferences for all MTP Members  FREE!

Read the experience of one MTP member’s transition from military to land real estate through the program here. To apply, complete and submit the MTP Membership application along with proof of service.

*MTP members are still responsible for paying the $75 new member application fee.

+ Associate Members

REALTORS® Land Institute Associate Members are industry service providers, partners, and other non-real estate professionals who are engaged in endeavors related to the objectives of RLI but who do not aspire to hold the Accredit Land Consultant (ALC) designation. Associate members may include, but are not limited to, the following: real estate-related professionals who do not have a real estate license, government and non-profit employees, students, and professors. They may not vote or hold office and are not required to hold a category of membership in NAR. As a benefit, associate members gain access to over 1,150 land real estate professionals looking for services to build their business, are allowed to participate in the Member Advantage Program brings your company promotion to all members, and receive member rates on education and event registrations.

Annual Membership Dues:  $195

+ Student Members

Student members are those individuals attending high school or an institution of higher education, who are not licensed as real estate practitioners, and who are interested in the land specialty and real estate profession.  They may not vote or hold office and are not required to hold membership in NAR.

Annual Membership Dues: $75

+ Emeritus Members

Emeritus Members are members who have made outstanding contributions of personal time and effort to the Institute at the national or chapter level, have had continuous membership in RLI for at least twenty years, and who are at least seventy years of age. Emeritus Members have voting privileges and are entitled to receive all services and benefits provided through an RLI membership. Emeritus Members are not required to pay any national annual dues.  To apply for Emeritus status, all requirements must be met and a letter of intent must be submitted to the Board of Directors.

Annual Membership Dues: Free

REALTORS® Land Institute Membership Benefits