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Land University (LANDU): The Industry-Leading Land Real Estate Education Program

The REALTORS® Land Institute’s Land University (LANDU) is an unparalleled land real estate education program that offers top-notch educational courses and webinars for land professionals. Land is a unique real estate specialty that requires the kind of specialized professional education which can be found at LANDU of the REALTORS® Land Institute.

  • How does a ranch sale differ from a crop land sale?
  • In what ways do soil types affect land use?
  • Where are the best resources for land information?
  • How do land specialists use aerial photography and mapping and location systems?
  • How does the USDA work with land owners?
  • What are the impacts of water rights and related government regulations?

Real estate professionals become land experts and Accredited Land Consultants (ALCs) through the Institute’s LANDU education. LANDU offers face-to-face courses, online courses, web seminars, and more that are relevant to the unique business of land.

LANDU: Types of Land Real Estate Education Courses

As part of our 2017-2020 Strategic Plan, all courses that are a part of our LANDU Education Program are now newly updated to offer enhanced learning and engagement. LANDU courses, offered through the REALTORS® Land Institute, are for real estate professionals who specialize in, or who seek to specialize in, land brokerage of farms, ranches, undeveloped tracts of land, and related assets. These courses are required for real estate practitioners and those who wish to pursue the Accredited Land Consultant (ALC) Designation. LANDU offers courses through traditional classroom courses, online courses, blended courses, and independent study opportunities.

Online, No-Travel Courses

  • VILT Courses* combine independent study with instructor-led webinar lectures / discussions that are scheduled to take place once a week. VILT stands for Virtual Instructor Led Training. Participation in live instructor webinars is an integral aspect of this course and will count towards your final grade.
  • Online Courses are in an online classroom setting where interaction takes place with the professor and the students on demand—24/7. Online courses do not have scheduled webinars like the VILT courses. These courses start at the beginning of the month through the end of the month in which it is being offered.
  • Independent Study Courses are self paced with no instructor or classmate interaction. Students have 90 days during which to complete the program and pass the final exam. Currently, Land 101: Introduction to Land Brokerage course is the only course offered as an independent study online course.

Live, In-Person Courses

  • Traditional Classroom Courses are held across the country and offer participants the chance to attain knowledge while networking with like-minded professionals. These courses are often held by local RLI Chapters.
  • LANDU Education Week is an unique opportunity to complete between one and six courses while gaining expertise and building relationships with other land professionals. Each course is taught by a LANDU instructor who will share current information and trends. This unique opportunity takes place once-a-year at a new location around the country. This is a unique opportunity to complete all six courses towards the elite ALC Designation in one place.
  • Blended Course Offerings are exclusively offered during LANDU Education Week and combines independent study style learning before the in-person part of the course.

To Learn more about our course offerings contact us at 800-441-5263 or rli@realtors.org.

Webinars

Webinars are learning opportunities from the convenience of “wherever” you prefer.  Participants are able to hear the presenters and simultaneously view the presentations. All that is needed by the participant is a phone line and a computer with a high speed internet connection.  Webinars can also be used as tools to bring current and potential clients together to share information that is helpful while building trust.  Using web seminars as a chapter event or as a staff knowledge session allows for discussion and conversation and learning by all. View all upcoming webinars in our upcoming education calendar.

RLI Webinar Archive

Recordings of past webinars and other relevant resources are available.  These are effective, on-demand tools for learning within one’s own environment and/or for learning in a group situation, i.e. staff meetings, chapter meetings, agent training, etc.

On-Location Education: Corporations, Associations, and Business

The On-Location education is a personalized program brought to a corporations, associations, and businesses. RLI works with the hosting organization to develop programs to fit their specific needs and to present them at the desired location. Please contact staff at 800-411-5263 for more information.

Expert Speakers

Book speakers on specific topics for conferences and meetings. To learn about the topics, speakers, and personalized program opportunities email us at rli@realtors.org or call 800-441-5263.

Professional Development Programs

RLI also offers professional development programs through events such as the Annual National Land ConferenceNAR Annual Convention, NAR Midyear Legislative Meetings, and Chapter Education Programs that feature presentations focusing on the business of land.

The ALC-to-ALC Webinar Series

Exclusively for ALC Designees The REALTORS® Land Institute’s Education Committee is pleased to present the ALC-to-ALC Webinar Series. These webinars, facilitated by members of the Education Committee, are opportunities to bring together ALC designees to share their experiences, stories, and best practices—while connecting with colleagues.

Course Overview

Agricultural Land Brokerage & Marketing

Gain an understanding of the basics of the agricultural land brokerage process as well as insights on how to best market these types of properties. This valuable course will allow real estate agents to more competently assist this client segment and close more deals.

After taking this course, attendees will have the:

  • Expertise to analyze the income potential of agricultural land.
  • Confidence to market agricultural properties to their highest potential.
  • Competence to identify the highest and best use of the land based on soil type.
  • Knowledge to understand the market forces impacting the value of agricultural land.

Learn More »

Land 101: Fundamentals of Land Brokerage

This course is the perfect introduction to the land specialty. Whether just entering the land real estate industry or looking to refresh on the basics, attendees will acquire knowledge to more confidently assist clients. This course provides a strong foundation for any real estate professional looking to perform land transactions.

After taking this course, attendees will have the:

  • Expertise to navigate various environmental, land-use rights and restrictions, and taxation factors associated with land transactions.
  • Confidence to identify, describe, map and value the different types of land real estate.
  • Competence needed to help clients through the 1031 tax-deferred exchange process.
  • Knowledge to strategically market and sell properties.

Resources and tools received:

  • Farm Listing Checklist
  • Tools to Estimate Tract Productivity
  • Sample Marketing Package

Learn More »

Land Investment Analysis

This course will provide you with land investment principles that are valuable to any agent. Gain the expertise needed to take on more clients, close more deals, and be prepared to take on even the toughest land investment transactions.

After taking this course, attendees will have the:

  • Expertise to calculate various aspects of a property\'s present value including the internal rate of return, net present value, mortgage payment and more.
  • Confidence to identify the highest and best use of a property as well as acquisition, operation, and disposition costs and equity.
  • Competence needed to help clients through the land investment analysis process.
  • Knowledge to effectively analyze and evaluate data, including highest performance indicators, multipliers and ratios, rate of return, and more.

Resources and tools received:

  • Excel Worksheets with built-in formulas to solve for:
  • Loan Amount
  • Annual Interest Rate
  • Number of Amortization Periods
  • Periodic Payment Amount
  • Future Value

Learn More »

LANDU Instructor Resource Center

LANDU Instructor Resource Center

Learn More »

Marketing Strategies for Real Estate Professionals (Course Retiring After 2018)

Think like a marketing expert! Confidently market your real estate business with these marketing tactics. This course is tailored to meet the needs of all real estate professionals looking to build their business and conduct more transactions by leveraging the power of marketing to its potential.

After taking this course, attendees will have the:

  • Expertise to strategically define business and marketing goals.
  • Confidence to develop an integrated marketing plan utilizing public relations, advertising, promotions, networking, social media and website content.
  • Competence to effectively develop and grow their business’ brand.
  • Knowledge to understand the strategies appropriate for attracting sellers and buyers.

Resources and tools received:

  • SWOT Analysis worksheet
  • Marketing Strategy for Your Business worksheets
  • Sample Marketing Plans

Learn More »

Real Estate Mapping Technologies & Techniques

This newly updated LANDU course from RLI teaches the basics of land navigation and technology, including using a compass, GPS, and the latest mapping software to help better meet client needs. Gain confidence in your abilities by understanding the relevant navigational insights and skills needed to effectively locate, traverse, list, and market land parcels.

After taking this course, attendees will have the:

  • Expertise to work efficiently with mapping programs like ESRI, Google Earth Pro, TerraStride, and MapRight.
  • Confidence to know what kind of maps should be made for a property and how to accurately draw out property maps.
  • Competence to effectively use maps to optimally market properties.

Knowledge to find a property using private and government sources, use navigation programs in the field, and utilize data collected in the field to enhance your marketing maps.

Learn More »

Real Estate Site Selection

This course investigates economic trends, growth trends and projecting demand.

  • Expertise to utilize the knowledge and practical resources offered to evaluate the possibilities available through a specific parcel of land
  • Competence to execute the process of market analysis, political and legal analysis, site analysis, and financial analysis
  • Confidence to work with clients conducting transactions in which specialized site selection knowledge is required

Learn More »

Subdivision Land Development

The processes taught in this course are not merely focused on how-to break up a parcel of land into smaller parcels, but are also designed to provide the students with decision making and problem solving skills. These skills will be useful not only in the for-profit endeavor but also to foster the overall benefits for the community.  Such benefits range from improvement of the community’s tax base to delivery of real estate “products” which meet the needs of the market.

After taking this course, attendees will have the:

  • Expertise to understand the processes for developing, marketing, and financing sub-divided tracts of land.
  • Confidence to outline subdivision concepts ranging from parceling a larger tract of land into smaller acreage to the full-scale development of a mixed-use subdivision.
  • Competence to utilize methods for identifying appropriate sites.
  • Knowledge to demonstrate procedures for combining financial capital with raw land within a marketing strategy, which leads to converting the developed product to cash

Learn More »

Tax Deferred 1031 Exchanges

Discover how a property can be sold and a replacement property purchased without incurring any federal income taxes on the sale. Gain and impress clients with a working knowledge on how to save them money when conducting transactions as well tax deferred options to increase income or adapt to the needs of their changing lifestyle.

After taking this course, attendees will have the:

  • Expertise to evaluate and recognize situations where a 1031 exchange could be used to the client’s advantage.
  • Confidence to assist clients that would benefit from using a 1031 exchange.
  • Competence to discuss 1031 exchange rules and structures with the clients tax advisers.
  • Knowledge to simply explain to clients the tax-saving benefits of 1031 exchanges.

Resources and tools received:

  • Summary of Key Court Cases relating to 1031 Exchanges.

Learn More »

Timberland Real Estate

Everything needed to successfully conduct timberland transactions is included in this course. Whether a seasoned land professional or a commercial/residential agent looking to expand their business by taking on new clients, this timberland course is a worthwhile investment.

After taking this course, attendees will have the:

  • Expertise to understand the different factors that affect timber and timberland values.
  • Confidence to assist clients by explaining how timberland investments compare to other alternative investments.
  • Competence to value and determine the best way to market a timberland property.
  • Knowledge to advise clients on the tax advantages, timberland investment strategies, and reasons for reforestation of a property.

Tools Received:

  • Sample Timber Contract
  • Present Value Table

Learn More »

Transitional Land Real Estate Transactions

Opportunities are arising for real estate agents as more and more undeveloped land is being adapted for recreational and commercial uses, and real estate agents need to understand how to determine clients\' needs and buy and sell property at fair market value. This is an essential course for land and commercial agents looking to gain a better understanding of both sides of a transitional land transaction.

After taking this course, attendees will have the:

  • Expertise to analyze options and determine the highest and best use of a property.
  • Confidence to develop an effective marketing campaign to sell these types of properties.
  • Competence to estimate the market value of a transitional land property.
  • Knowledge to understand the financial aspects, physical considerations, governmental, legal and economic factors that impact transitional land.

Resources and tools received:

  • Formulas to discounting the time value of money

Learn More »

LANDU Education Partners

LANDU Education Partners are corporate brokerages that have made the investment to partner with RLI to bring their agents exclusive discounts on LANDU Education courses and RLI events.

LANDU Education Partners’ agents receive:

These savings are in addition to exclusive RLI Member Rates for those who are RLI Members. Thank you to our LANDU Education Partners!

Interested in becoming a LANDU Education Partner? Learn more about our partnership opportunities and contact us at 800-441-5263 or rli@realtors.org

Current LANDU Education Partners

KW Group
United Country Real Estate

LANDU Education FAQs

How do I register for a class?

Each Land University course is held by a licensed course provider. To register for a class, or to find out if spots are still available, please call the course provider.

How much do courses cost?

Course registration fees are determined by the course provider and will vary depending on location and instructor. Most course registration fees range from $295-$545. Members of the Institute save up to $150 per course.

Can I take the classes online?

We are continually updating our No-Travel course offerings, including Online and VILT formats.

How many courses do I need to take for the ALC Designation?

Land professionals working towards the elite ALC Designation need to complete 104 Land University contact hours to apply. Fifty-six of those hours are completed in three required courses (Land 101, Land Investment Analysis, and Transitional Land Real Estate). Another 32 hours of specialty courses and 16 hours of elective courses must also be completed to fulfill the remaining hours for the requirement.

Do I need to attend the live webinar lectures that are part of a VILT course?

*Registrants are highly encouraged to attend the webinars and earn up to 20 points towards their final grade for each live webinar they attend. Live webinars are recorded as often as possible but RLI does not guarantee that they will be provided. In addition to the live webinars, VILT course registrants will also earn up to 20 points by engaging in discussion boards. Another 60 points towards the final grade can be earned through taking the final exam. A final grade of 70 points must be earned to pass the course.

How do I find out how many continuing education (CE) credit hours I receive for a class?

Each course provider is responsible for submitting the Institute courses to its state Continuing Education Commission for credit. Contact the course provider to find out if the course you are registering for has been approved for CE credit. Unfortunately, The Institute does not have access to course provider CE information.

Can I cancel after I register for a course?

Course registrants must cancel within five days after the start date of this course to cancel. The course value will be credited to your RLI account to use towards one National LANDU course in the future. This credit must be used within twelve months of cancellation. If a student wishes to cancel after five days from the course start date, a credit will be not be available.

Other questions?

Please call us at 800-441-5263 or send us an email at rli@realtors.org and we will be happy to assist you.

LANDU: Land Real Estate Education