In today's digital age, LinkedIn has emerged as a powerful marketing tool for professionals across various industries. As a land real estate professional, LinkedIn holds immense potential to elevate your business growth and brand reputation

Social media can be a fantastic tool for marketing land for sale. Sites like Facebook, Instagram, Nextdoor, and YouTube can enhance local marketing efforts and get properties in front of a larger pool of potential buyers. Here are some must-know social media tips that sellers and their agents can use to market land properties and generate more interest for a sale.

Artificial Intelligence isn’t here to take your job, but it is here to make it easier. If you’d rather be in your truck, exploring the land and making deals instead of stuck at a computer doing time consuming tasks, boost your efficiency (and fun) with these five popular, easy to use AI tools.

The Find a Land Consultant tool on the RLI website is an RLI member benefit designed to help land buyers, sellers, and other land professionals find the right people to do business with. Follow these 6 simple steps and you'll be on your way to creating a more powerful profile that stands out and reaches the right prospects.

The world of real estate is constantly evolving, and with advancements in technology, real estate professionals are increasingly looking for innovative ways to streamline their processes and gain a competitive edge. One such technology that has gained traction in recent years is ChatGPT (Generative Pre-trained Transformer), a language model developed by OpenAI.

To catch the right customer requires knowing the type of fish you're trying to catch, the lure you'll need to use to hook them, and which waters they swim in. Brand expert, Amber Erickson-Hurdle lays out 3 steps for land professionals to create a brand that attracts the right customers.

We're living in the digital age where more and more people are turning to technology for solutions. However, as new platforms and features have developed over the last few years, many organizations can't keep up with what all there is to offer.

See how to build your land agent brand of an expert on personal branding. Take your company to the next level by developing a compelling brand story!

What steps does RLI take each day to promote and add value to membership? You can find out all the steps we take every day here.

The top tips on how to make sure your social media strategy fits into your overall marketing strategy and company strategic plan.